Business Planning 4 Producers

Business Planning 4 Producers

250.00  Online


This multi-session course is designed to help you evaluate potential land or sea-based businesses and understand the core concepts of business planning including: market research, marketing, funding, financial record keeping and sustainability. Successful completion of this course qualifies students for USDA Farm Service Agency Borrower Training Credit.

Course schedule:

  • Zoom meetings, Thursday 5:00–7:00 p.m., October 5 – December 14

Note: Participants should plan to spend approximately 3 hours/week on additional asynchronous coursework required.

Course format and completion:

  • Complete readings, videos, quizzes and assignments in Brightspace (online learning platform)
  • Attend 10 two hour Zoom sessions, Thursdays, 5 – 7 pm
  • Write a draft business plan
  • Give a brief business financial presentation
  • Complete a one-on-one meeting with one of our business coaches

Course fee:

This training program is offered on a sliding scale (self-selected). We strive to make the training accessible and affordable for all Maine residents.

  • $250: Full price: Suggested for those who can afford the full course fee. 
  • $175: 30% discount: Suggested for those who can afford 60% of the full course fee. Discount code: 30_bp4p
  • $100: 60% discount: Suggested fee for participants for whom the full course fee would prove a barrier. Discount code: 60_bp4p

*Please contact us at if these payment options still prove a barrier for participation.

Topics include:

Basics of writing your business plan including:

  • Market analysis
  • Marketing strategies
  • Financial planning
  • Sustainability
  • Leveraging resources


Phone: 207-933-2100

If you are a person with a disability and need an accommodation to participate in this program, or would like to discuss any other barriers to participation, please email or call Rebecca Long at 207.743.6329 or 800.287.1482 (in Maine) to discuss your needs. Receiving requests for accommodations at least 10 days before the program provides a reasonable amount of time to meet the request, however all requests will be considered.

20 seats available.
Price: $250.00